Melita Balestieri joined Nelson Connects as Vice President of Marketing in early 2020. An innovative business leader with a strong record of driving business growth, Melita brings over 20 years’ expertise in marketing leadership roles within the staffing industry.
Her experience from regional firms to a global staffing organization informs Melita’s success at maximizing value, profit, and return on investment by growing the customer base, leveraging data-driven insights, and implementing innovative product/service solutions.
With her innate ability to recognize and address customer pain points, Melita spearheads forward-thinking marketing programs that generate strong brands and build company success.
Melita is highly regarded for developing and leading cohesive teams that directly impact company growth. She strongly advocates for employee development to promote her teams’ personal growth and professional success.
Melita holds an MBA from Denver University and a BA, Rhetoric & Communications from University of California, Davis. She is Agile Certified Practitioner (ACP).